NON | Natural Wine Alternatives to Complement Gourmet Dining

New everyday life, enjoyed without alcohol

As a new option for drinks during meals, non-alcoholic beverages called "Alternative to Alcohol" that can be enjoyed like alcoholic beverages are gaining attention.

NON is a type of wine alternative. In other words, it is a non-alcoholic beverage that can be enjoyed like wine.

The unprecedented drinking experience created by carefully selected fruits and herbs can be safely enjoyed not only by health-conscious individuals but also by those who are pregnant or breastfeeding.

Alternative to Alcohol is NOT juice.

You might think, "Non-alcoholic means it's just juice, right?" But that's not the case.

The biggest difference is that it's created to be paired with food.

The moment you taste NON, you'll realize that it's not a "wine substitute," but rather a drink that "offers a new way to enjoy meals and drinks."

Based on wine grape juice, the complex flavors created by combining carefully selected natural ingredients can be enjoyed as is with food, or used as a seasoning in sauces. It's also recommended to freeze it and make a sorbet.

With each sip, the aroma of fruits and herbs fills your nose, and the sensation of it smoothly entering your body is unique to wine alternatives.

In an era where the option of not drinking alcohol is becoming more widespread, alternative alcohol truly holds infinite possibilities.

NON Flavors

No.1 Salted Raspberry & Chamomile

Starting with delicate floral notes, it has a vibrant red berry flavor on the palate with a hint of salt. It has a charming taste reminiscent of New World Pinot Noir.

The beautiful ruby-red color adds a touch of elegance to your dining table. It's also recommended as a dessert alternative after meals.

No.2 Caramelised Pear & Kombu

It has a sweet aroma like apple pie, yet a refreshingly tart taste with a kelp broth-like umami and green apple-like freshness, a pleasant contrast.

It features a flavor somewhat similar to cider and a dashi-like taste. It is recommended to pair it with seafood dishes rather than meat dishes.

No.3 Toasted Cinnamon & Yuzu

A subtle woody aroma tickles the nose, with sweetness from agave and mellow vegetable nuances. It pairs well with red-fleshed fish, white meat dishes, and cheese.

While it has an approachable taste like No.1, the cinnamon aroma is a bit stimulating. It might even feel close to drinking white wine.

No.5 Lemon Marmalade & Hibiscus

Characterized by citrus acidity and hop bitterness. Light effervescence enhances its refreshing quality. Recommended for pairing with rich, fatty dishes.

No.7 Stewed Cherry & Coffee

A bottle where the fruitiness of grape and cherry is underpinned by the richness of coffee.The nuances of tomato and nutmeg pair well with all kinds of meat dishes, such as beef.

It also pairs well with tomatoes, root vegetables, and more.

A drink that inherits the DNA of the world's best restaurant, "NOMA"

Hailing from Australia, NON is a brand created by the collaboration of William Wade, who honed his skills at the Nordic restaurant "NOMA," ranked number one four times in "The World's 50 Best Restaurants," and marketer Aaron Trotman.

The inspiration for its creation was the lack of non-alcoholic beverages that could be enjoyed with a meal in the same way as wine.

NON is now being adopted by famous restaurants worldwide, and their vision continues to spread.

This wine alternative, which everyone can enjoy, is also a perfect souvenir for a home party.

Enjoy exploring pairings with your friends.